This article compares the different types of market research software available and their strengths and weaknesses. It stresses the need to consider data mobility.

Carrying out complex survey data analysis and producing crosstabs can mean that staff need to re-think and re-work every survey they handle. The unique design of MRDCL…

The importance of being able to move market research data easily between different systems has never been greater. If a software supplier tells you that their platform does everything you will ever need, be very suspicious.

Market research tracking studies are a valuable source of revenue for many research agencies. However, most of the software used in market research struggles with the practicalities that face researchers and data analysts when analysing tracking data.

This article compares the different types of market research software available and their strengths and weaknesses. It stresses the need to consider data mobility.

This article explores why we consider MRDCL to offer you unique advantages (the sales bit, you might say), explaining why it is different and also identifying the disadvantages.